Petrospot rebrands as ship.energy as part of new growth strategy

After 21 years of delivering top-level information, training and conferences to the global marine fuels and shipping sectors, we are saying ‘goodbye and thank you’ to the Petrospot name and bringing our services and solutions together under the ship.energy brand.

The ship.energy news platform was established in 2020 and quickly established itself as a ‘first mover’ in the delivery of essential information on shipping’s energy transition. The move to rebrand the company as ship.energy – with a fresh, clean and purposeful new logo – reflects the industry’s move from a dependence on fossil fuels to the use of low and, ultimately, zero emission energy sources.

With the rebrand, the company remains relevant and responsive to the markets that it serves, and it will continue to be a frontrunner in the provision of industry conferences, training and unbiased and well-researched information on the marine energy sector.

Looking ahead, ship.energy will continue to host its long-running and much respected industry events, including Maritime Week Americas, ARACON, and Maritime Week Africa, as well as its ground-breaking training courses – the Oxford Bunker Course and BunkerExperience. It already organises focused conferences and events on the energy transition, including the ship.energy summit, the Marine Energy Transition Forum, and, in conjunction with uncommon conferences, the Sustainable Marine Fuel Fest.

There are plans to further grow the company’s already strong editorial team, which will report on the 'conventional' bunker market as well as shipping’s new energy sources and technologies and always keeping its finger firmly on the pulse of the sector’s decarbonisation.

A key lynchpin for the company’s own ‘energy transition’ is the development of a visually exciting and informative new website. To be launched in the autumn, this platform will integrate the existing Petrospot, Bunkerspot and ship.energy websites and bring together news, longer reads, podcasts, bunker prices, books, and information on the company’s training and conferences for a much-improved user experience.

A number of projects are also in prospect which will both strengthen ship.energy’s core skillset and also support a focused and exciting new strategic direction for the company as shipping’s energy transition accelerates.

Lesley Bankes-Hughes, Managing Director of ship.energy, commented on the company rebrand: ‘Petrospot has always kept on top of its game by identifying shifts in customer demand and recalibrating its offering to align with the requirements of the market. The company has an unrivalled knowledge of the marine fuels market and now, as ship.energy, it will only deepen those relationships with bunker and shipping stakeholders as they navigate the energy transition and encounter some of the biggest commercial and operational changes in the industry’s history.

‘It's a very exciting time for those working in the sector and by going through a rebrand, we are ensuring that we remain fully agile and fit for purpose as a company.’

Llewellyn Bankes-Hughes, Founder and CEO of Petrospot, said: ‘The past two decades have seen a lot of change in the bunker and shipping sectors, but the inexorable shift towards cleaner fuels and cleaner seas taking place over the past few years means that further, much deeper, long-lasting change is now unavoidable.‘

'Buoyed by the huge success enjoyed by our ship.energy portal since its creation, in terms of global awareness and recognition, we are delighted to mark that change by creating this new identity for the company that I created more than 21 years ago.’
 
For more information contact:

Lesley Bankes-Hughes – lesley@ship.energy
Llewellyn Bankes-Hughes – lbh@ship.energy